The Smart Choice for Savvy Home Sellers

Sell Smarter, Save More

Call the Experts

709-400-0448

The Smart Choice for Savvy Home Sellers

Sell Smarter, Save More

$6,000

Average Savings Selling $500,000 Home

1000+

Listings Available

$1 Billion

in Home Sales

5-Star

Rating from Customers

Learn How It All Works

Unveiling the Secrets of Smarter Home Selling

Welcome to 4% Real Estate, where we're revolutionizing the way homes are sold for the better. As a locally owned and operated brokerage, we are deeply committed to supporting our community and believe in doing real estate differently. Our unique approach allows us to offer our comprehensive services at a 4% commission, challenging the traditional 5% model and saving you valuable dollars.

Unlike larger national corporate brands, we do not waste your money on franchise fees or national advertising campaigns. Instead, we focus on our local market, building genuine connections with our neighborhoods and understanding their unique needs. By eliminating unnecessary costs, we pass the savings directly onto you without compromising the exceptional level of service provided by our expert real estate professionals.

At 4% Real Estate, transparency is at the core of our business. Our 4% commission structure is clear and straightforward. We only keep 1.5% of the listing commission for ourselves, ensuring that we can continue delivering top-tier service to you and our community. The remaining 2.5% goes to the cooperating agents representing home buyers.

In today's market, true value lies in the middle ground. We position ourselves precisely there, where quality meets affordability. 4% Real Estate is strategically positioned to deliver unparalleled value for your home sale. We prioritize your financial well-being and strive to make your property sale as profitable and stress-free as possible. When you choose us, you become a valued member of our community, and our commitment to your success shines through in our honest, transparent pricing.

Join the growing number of savvy homeowners who are experiencing the 4% Real Estate advantage. Discover how our lean and efficient business model, local expertise, and commitment to your financial well-being can make a significant difference in your home-selling journey. Experience the 4% difference today and unlock the true potential of your property.

Hybrid pricing model: More exposure, more savings

Laser-focused marketing strategies for the NL real estate market

Streamlined and efficient real estate journey with cutting-edge technology

Learn How It All Works

Unveiling the Secrets of Smarter Home Selling

Welcome to 4% Real Estate, where we're revolutionizing the way homes are sold for the better. As a locally owned and operated brokerage, we are deeply committed to supporting our community and believe in doing real estate differently. Our unique approach allows us to offer our comprehensive services at a 4% commission, challenging the standard 5% model and saving you valuable dollars.

Unlike larger national corporate brands, we do not waste your money on franchise fees or national advertising campaigns. Instead, we focus on our local market, building genuine connections with our neighborhoods and understanding their unique needs.

By eliminating unnecessary costs, we pass the savings directly onto you without compromising the exceptional level of service provided by our expert real estate professionals.

At 4% Real Estate, transparency is at the core of our business. Our 4% commission structure is clear and straightforward.

We only keep 1.5% of the listing commission for ourselves, ensuring that we can continue delivering top-tier service to you and our community.

The remaining 2.5% goes to the cooperating agents representing home buyers.

In today's market, true value lies in the middle ground. We position ourselves precisely there, where quality meets affordability. 4% Real Estate is strategically positioned to deliver unparalleled value for your home sale. We prioritize your financial well-being and strive to make your property sale as profitable and stress-free as possible. When you choose us, you become a valued member of our community, and our commitment to your success shines through in our honest, transparent pricing.

Laser-focused marketing strategies for the NL real estate market

Hybrid pricing model: More exposure, more savings

Streamlined and efficient real estate journey with cutting-edge technology

Selling a Home? we can help you beat the odds!

We offer unparalleled value, personalized service, and a unique approach that sets us apart.

Maximize your Return on Investment

Sell smarter, keep more. With 4% Real Estate, you benefit from our value-driven approach that maximizes your return on investment. Experience exceptional results without compromising your profits."

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Local Experience

Navigating NL's unique market. Our team of experienced professionals understands the intricacies of the local real estate landscape. Trust our in-depth knowledge and community-focused approach to guide you through a successful home buying or selling journey.

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Streamlined Process

Efficiency from start to finish. At 4% Real Estate, we prioritize a seamless experience for our clients. From listing to closing, our streamlined process and cutting-edge technology ensure a stress-free and efficient real estate transaction.

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Unbeatable Value

Exceptional service at a fraction. Choose 4% Real Estate for outstanding value. Our innovative pricing model and commitment to excellence mean you receive top-tier service, extensive marketing efforts, and expert guidance—all at a fraction of the cost.

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Personalized Approach

Your goals, our priority. We understand that every client's real estate journey is unique. With 4% Real Estate, you can expect a personalized approach tailored to your specific needs. Your goals become our priority as we work tirelessly to achieve your desired outcome.

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A simpler & easier process

Find out how listing a home with us is just plain easy

Step 1

Schedule a Consultation

Get started by scheduling a consultation with our expert team. We'll listen to your goals, answer your questions, and provide personalized guidance to ensure a smooth and successful real estate journey.

Step 2

Strategic Pricing and Marketing

Leave the guesswork behind. Our skilled professionals will strategically price your property and develop a comprehensive marketing plan tailored to attract the right buyers. Experience the power of targeted exposure and effective promotion.

Step 3

Qualified Buyers and Showings

Sit back as we bring qualified buyers to your doorstep. Our extensive network and proactive approach ensure that your property receives maximum visibility and generates interest. Relax knowing that we handle all the logistics of showings.

Step 4

Negotiation and Closing Support

Let us handle the negotiations to secure the best possible deal for you. We'll advocate for your interests, guide you through the closing process, and ensure a smooth transaction. Experience peace of mind as we navigate the final steps with your success in mind.

A simpler & easier process

Find out how listing a home with us is just plain easy

Step 1

Schedule a Consultation

Get started by scheduling a consultation with our expert team. We'll listen to your goals, answer your questions, and provide personalized guidance to ensure a smooth and successful real estate journey.

Step 2

Strategic Pricing and Marketing

Leave the guesswork behind. Our skilled professionals will strategically price your property and develop a comprehensive marketing plan tailored to attract the right buyers. Experience the power of targeted exposure and effective promotion.

Step 3

Qualified Buyers and Showings

Sit back as we bring qualified buyers to your doorstep. Our extensive network and proactive approach ensure that your property receives maximum visibility and generates interest. Relax knowing that we handle all the logistics of showings.

Step 4

Negotiation and Closing Support

Let us handle the negotiations to secure the best possible deal for you. We'll advocate for your interests, guide you through the closing process, and ensure a smooth transaction. Experience peace of mind as we navigate the final steps with your success in mind.

Find Your Dream Home Today!

Are you ready to embark on your home buying journey? Don't miss out on the opportunity to find your dream home. Take advantage of our exclusive offer and start your search with us today.

What makes us different?

Traditional Real Estate

Limited service offerings, compromising your real estate experience.

Minimal marketing efforts, reducing your property's visibility.

Generic strategies without personalized attention to your needs.

Incentives for buyer's agents may be insufficient, resulting in slower sales.

Cookie-cutter approach, lacking personalization.

Sacrificing service for low commission rates.

Often charge 5% or higher fee as commission.

Required to pay into national marketing campaigns and franchise fees. These expenses do not help sell your home in our local market.

Can pay varying amounts to to agents representing homebuyers.

Franchised Multinational Corporations.

Other systems are sometimes not as clear about how commissions are utilized and split to successfully sell your home.

Competitive, hybrid 4% commission structure. Saving home sellers thousands.

DO NOT pay national marketing campaigns or large franchise fees. Instead, we pass the savings along to our clients.

Paying attractive 2.5% commission to the cooperating agents representing homebuyers which we believe increases exposure.

100% locally owned and operated.

Transparent pricing. We provide you with a clear breakdown of how commissions are split, and used to market and sell your home.

What makes us different?

Traditional Real Estate

Limited service offerings, compromising your real estate experience.

Minimal marketing efforts, reducing your property's visibility.

Generic strategies without personalized attention to your needs.

Incentives for buyer's agents may be insufficient, resulting in slower sales.

Cookie-cutter approach, lacking personalization.

Sacrificing service for low commission rates.

Traditional Real Estate

Often charge 5% or higher fee as commission.

Required to pay into national marketing campaigns and franchise fees. These expenses do not help sell your home in our local market.

Can pay varying amounts to to agents representing homebuyers.

Franchised Multinational Corporations.

Other systems are sometimes not as clear about how commissions are utilized and split to successfully sell your home.

Competitive, hybrid 4% commission structure. Saving home sellers thousands.

DO NOT pay national marketing campaigns or large franchise fees. Instead, we pass the savings along to our clients.

Paying attractive 2.5% commission to the cooperating agents representing homebuyers which we believe increases exposure.

100% locally owned and operated.

Transparent pricing. We provide you with a clear breakdown of how commissions are split, and used to market and sell your home.

What Clients Say About Us

I have worked with Wally three times now, with both selling and buying homes. Each experience has been absolutely wonderful! Wally is an extremely knowledgeable realtor, who is very passionate about what he does. I’ve always appreciated his honesty and direct approach. I certainly look forward to working with Wally and Mark in the future for all my real estate needs!!! And I highly recommend them both to everyone!!!

Robin Mueller

I just simply wouldn’t go anywhere else. I’ve used their brokerage service, their realtor service, and their advice to navigate the housing market in St.Johns. You could shop around, but you’ll ultimately find out that the top 10% of realtors are the ones that provide great customer service. These guys are definitely in that top 10%.

Chris Kennedy

Local Guide

Wally and Mark helped me and my partner purchase our first home and made the whole process as smooth as possible. Wally is very knowledgeable about the local real estate market and was always available for any questions we had. We really appreciated how Wally prioritized finding us the right home for our needs and gave us open and honest feedback about all of the houses we viewed. Mark was very easy to work with for our mortgage and he’s really passionate about what he does. He has a wealth of experience and knowledge of the industry and focused on finding us the best mortgage package rather than simply the lowest rate. We’re very happy with our experience and would definitely recommend them

Ryan Reid

What Clients Say About Us

I have worked with Wally three times now, with both selling and buying homes. Each experience has been absolutely wonderful! Wally is an extremely knowledgeable realtor, who is very passionate about what he does. I’ve always appreciated his honesty and direct approach. I certainly look forward to working with Wally and Mark in the future for all my real estate needs!!! And I highly recommend them both to everyone!!!

Robin Mueller

I just simply wouldn’t go anywhere else. I’ve used their brokerage service, their realtor service, and their advice to navigate the housing market in St.Johns. You could shop around, but you’ll ultimately find out that the top 10% of realtors are the ones that provide great customer service. These guys are definitely in that top 10%.

Chris Kennedy

Local Guide